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contagious reading notes

. Notes placed on the staff tell us which note letter to play on our instrument and how long to play it. It makes them look cool for sharing something reserved. There are two types of emotions that lead people to sharing (or not sharing): Emotions that make us share are arousing emotions like anger, awe, anxiety or excitement. We rate each piece of content on a scale of 1–10 with regard to these two core criteria. . Contagious digests the most interesting and relevant research from the world of advertising and beyond, because there’s just too much to read and too little time. Coronavirus patients stop being infectious 11 days after contracting the disease — even if they still test positive for COVID-19 on day 12, according to a new study. New York: Simon & Rating: 7/10. This is a way of making a temporary thing an on going public thing. I'll admit that I enjoyed reading Jonah Berger's "Contagious: Why Things Catch On." Where the note head sits on the staff (either on a line or space) determines which note you will play. A summary review of the book written by Prof. Jonah Berger, New York Times Best Selling Author titled "Contagious: Why Things Catch On". The CDC has put together a list of guidelines that we're sharing here verbatim, as well as what the studies have shown, so you can know exactly how long are you contagious with COVID-19. Cheerios are seen often at the supermarket and breakfast every day remind people of Cheerios. Offered by University of Pennsylvania. Triggers do. Notes—Contagious: Why Things Catch On by Jonah Berger By Pradeep Anand www.seeta.com STEPPS: Social Currency Triggers Emotion Public Practical Value Stories SOCIAL CURRENCY WE SHARE THINGS THAT MAKE US LOOK GOOD 40% of what people talk about … Examine the novel to see if includes a summary section listing the main characters. Focusing on the theme of the 'library', Lawrence Pun will write seven tales to stimulate the imagination and thoughts about the possibilities offered by libraries, while Pak Sheung Chuen will organise workshops by drawing inspiration from these stories and invite the public to contribute to the creative process. Emotions Are Contagious—Choose Your Company Wisely Second-hand emotions: the good, the bad and the ugly . Jonah Berger presents a very few interesting cases on how what’s public influences us even when in private most people would think otherwise. A PR stunt that people talk about without talking about the product doesn’t help. Jonah Berger says that it’s six principles: It’s important to notice that Jonah Berger says that the principles are not like ingredients. Anti drug ads are bad because they say that lots of other people are doing them, which encourages people to do them. Discover how six basic principles drive all sorts of things to become popular. . But that doesn’t mean you can’t somewhat increase the odds with some good knowledge, research and creativity. How do you wrap it in a larger narrative. Giving awards, too, gives people a way to brag about them and tell people about you in the process. "Even if they are less contagious than persons 14 and older, young children have a lot of contact with each other and adults," said Costagliola. Public Is the Apple logo better upside down than right side up? If you make something more remarkable, people are more likely to talk about it. It basically said that everyone was not paying, that it was OK not to pay and that those paying must have been idiots (similar example for wood in the park). People are more likely to share something if they think it’s a secret, since it shows they are “in the know.”. When we care, we share. One thing I recently shared was a New York Times article that has a quote related to a research project we’re working on. Wrtie a reading notes with Format: –Three-page maximum , single space, business block, justified margins, 10-point font -APA bibliographic citation of the work as your ‘title’ – Central theme – identify author’s main lesson/argument – what is the author(s) teaching us Note: If you choose to sync favorites, any tabs you previously set aside will also be synced. Posted Oct 20, 2012 And sharing something that others will find interesting will give us social points. Just remember, one of the ways to help make a product or idea contagious is to somehow make it publically observable. Read exclusive excerpts from Contagious, starting Feb. 25 at FastCompany.com.] Apple white iPod headphones were a big help in spreading it. When we see the same triggers over and over, the product comes back to our mind over and over. Just make sure that the story has to do with the product. Think of the blend-tec “will it blend” series. Remarkable behavior can get a first set of mentions, but the way you keep it going is with triggers. People like to help others, so showing how they can help others makes them more likely to share it. [Ed note: For more on Jonah Berger’s mission to map virality, pick up the April issue of Fast Company. BUS 103 Section 24 November 7, 2013 Berger, J. “Big Teach Reading” from East – Fruit of the Spirit by Ian Fry. Hotmail for example, put in the signature the link to sign up for the free service (it was the first free service). I had to take breathers between chapters! Something went wrong while submitting the form. The enemy in Infected was the disease itself; in Contagious, the disease was personified in Chelsea Jewell. "Lots of contacts means more contaminations." Game mechanics are levels and badges that make us want more. I suggest reading the book to get the full understanding of behavioral residue. Contagious definition is - transmissible by direct or indirect contact with an infected person. Our rating helps you sort the titles on your reading list from adequate (5) to brilliant (10). Definition of contagious adjective in Oxford Advanced Learner's Dictionary. The post Is Peace Contagious? ... Reading zombie books before bed is not an easy task. How easily a virus spreads from person to person can vary. Why do certain product… Reading the Book of contagious why things catch on – jonah berger. . Practical value: It has to appear useful. 4. Mit dem Redmi Note 9 bietet Xiaomi ein günstiges Android-Smartphone an, das sich nur wenig vom Redmi 9 unterscheidet. This is the sixty-four-thousand-dollar question. Social currency (people looking cool for sharing), Triggers (reminding people about our product), Public (can people see we are using the product?). The author provides a few examples of a few products that effectively used the observability principle. Making things more observable makes them more likely to be immitated. Next Reset Password. Highly recommended, and you can get it here on Amazon. Jonah Berger says that the campaign actually increased the likelihood people would try drugs because it brought drug use into public observable territory. Jonah Berger beings by saying that one of the elements of virality is simply having a great product. It is one of the interesting solutions to help learn how to read music on Android. However, it does justify in terms of a number of features offered. Completely free. . Limiting the quantity available can result in more purchases by leveraging scarcity. Thank you! People like to share things that are useful, that will help people out. In some ways, it reminded me of "Made to Stick" and the Tipping Point, but it did have it's own messaging. Contagious: Why Things Catch On. If something is built to show, it’s built to grow. The example of the music industry was simply a big laugh for me. Sexual Market Value: A Practical Analysis... Virality is not the product of pure chance, You can increase the odds of going viral by incorporating some of the 6 principles. Public: People need to see others using our product or engaging in the desired behavior. View Notes - Contagious Reading Notes from BUS 102 at University of California, Riverside. No context required. Every note has a note head, either filled (black) or open (white). Read 170 reviews from the world's largest community for readers. Icons can be used, or badges (fourth square). What is the Difference Between contagious and infectious? The CDC has put together a list of guidelines that we're sharing here verbatim, as well as what the studies have shown, so you can know exactly how long are you contagious with COVID-19. Notes you saved in reading list can be found in Favorites . . Stories (what narrative can we latch onto our idea? A person is the most contagious during the first five days of their coronavirus infection, a new study says, highlighting the importance of immediate self-isolation after potential exposure. People talk about more cheerios than Disney World. According to a new study, the SARS-CoV-2 virus is accumulating genetic mutations, including one called D614G which may have made it more contagious. “ Contagious provides…interesting insights into factors that can help make an idea, a video, a commercial or a product become infectious ” —New York Times “ Berger writes in a sprightly, charming style that deftly delineates the intersection of cognitive psychology and social behavior with an eye toward helping businesspeople and others spread their messages. COVID-19 most commonly spreads during close contact Define contagious. Pages: 38. Here, you can start identifying notes and get better in reading music on Android. Divide the book into smaller sections. Contagious by Jonah Berger. contagious synonyms, contagious pronunciation, contagious translation, English dictionary definition of contagious. Singaporean infectious di… This app comes as a bigger package to have installed on your device. 1. Similarly, when a presentation has finished and the presenter asks if there are any questions nobody asks anything, because while nobody else has probably understood, the public and visible tell us that we are probably the only ones who didn’t get it. In person still dominates. Books we rate below 5 won’t be summarized. Contagious reveals the secret science behind word-of-mouth and social transmission. Notes.io is a web-based application for taking notes. Ask us a question. Social currency: do people look good talking about it? Track 1. Traction by Gabriel Weinberg and Justin Mares. For example, many college students don’t enjoy drinking, but drink anyway because externally everybody is drinking and all others whom don’t enjoy drinking are actually keeping it private. Neither your address nor the recipient's address will be used for any other purpose. (See Purple Cow). This article is now outdated. Web notes. How’s that possible with all the excitement and uniqueness that Disney World commands? See more. The author says that Mars bars saw a big uptick in sales when NASA launched an expedition to, guess where? © Nathaniel Eliason, 2020 | You're looking great today | This site built on, Get My Searchable Collection of 200+ Book Notes, Get My Searchable Collection of 250+ Book Notes. Click here to watch a video on the notes from this book. Why some products become hits while others flop? Word of mouth drives 20-50% of all purchasing decisions. (2013). The original emanated that claustrophobic, paranoid feeling characteristic of unknown diseases. There have been NEW developments since this article was originally published in May 2020. Contagious is essential reading for science studies, for the field of literature and medicine, and indeed for anyone interested in the social, discursive, ... Notes 271 Works Cited 323 Index 353. You can take your notes and share with others by providing the shorten url to a friend. Contagious is one of those books that is destined to become essential business reading, especially for the marketer. Your submission has been received! Playing french music gets people to buy french wine. Be the first to review “Contagious” Cancel reply. For more up-to-date and accurate information, I suggest reading… While 50%+ of communication happens online, only ~7% of word of mouth decisions happen online. 2. Researchers from the University of … Read More on Amazon Read the Original Get My Searchable Collection of 200+ Book Notes. 00:36:46 - “Is Peace Contagious?” from The Fruit of the Spirit by Pastor Mark Southam. Serie: BusinessBook Summaries. Jonah Berger says there are three ways to use social currency: More remarkable products are talked about twice compared to less remarkable one. They were one of the first in the know, and now they’re sharing it with you. What is then the secret to make our messages contagious? Attractive pricing is another obvious why products and ideas spread. Wein was not selling just another cheesesteak, but a conversation piece. In Wharton marketing professor Jonah Berger‘s new book, Contagious: Why Things Catch On, he identifies six principles that cause people to talk about and share an idea or product. Think about how your product can be triggered by someone’s everyday environment, how can you remind them of it? Some ideas catch on for simply being better than the alternatives. Customizable note generation to always give you a challenge. Awards Back to Top. Emotion: People need to feel something to share something. And sharing something that others will find interesting will give us social points. The author says that depending on the price of the product it can be better to list the discount as in percentage or as an amount. People rarely go to Disney World and few things remind them of it. The example of the anti drug “say no” campaign was also extremely interesting. Feel like you’re missing all the fun? How to use contagious in a sentence. It’s 6 characteristics they all share, and if you want to go viral, you better incorporate them in your marketing. r/ContagiousLaughter: Something to put you in a good mood. It was reversed where and advertising campaign linked KitKat to coffe, so that people would use the coffe trigger to eat a KitKat bar. Click here to listen to a podcast based on these book notes. Read Music. Genre: Sermon. Contagious disease definition is - an infectious disease (such as influenza, measles, or tuberculosis) that is transmitted by contact with an infected individual or infected bodily discharges or fluids (such as respiratory droplets), by contact with a contaminated surface or … They must not be deployed in a certain fashion, and they are not even all needed at the same time. I'll admit that I enjoyed reading Jonah Berger's "Contagious: Why Things Catch On." There are three parts of each note, the note head, the stem, and the flag. Jonah Berger says that we don’t think in terms of information, but in terms of narrative. Mars. Your email address is used only to let the recipient know who sent the email. Contagious book. Please don’t tell bar in NYC, hidden in a hot dog restaurant, line out the door. Lululemon bags are nice, you don’t throw them away, you keep using them and then other people see them and go buy yoga pants. He did it by using great ingredients and asking for an exorbitant price: a hundred dollars. Reading the book of Contagious: Why Things Catch On Jonah Berger, Simon and Schuster, 2013 . Stores: People don’t share information, they share stories. Being a contagion means that a product goes into the marketplace and a group of people start off wearing it, using it, or buying it. With "Contagious," Sigler takes a much wider view, showing us how the virus is working to establish a beach-head on our planet and possibly take over. Publisher: BusinessNews Publishing. High-Level Thoughts. From consumer products and policy initiatives to B2B services and ideas and initiatives within organizations. “Contagious” is easy to read, insightful and highly applicable. Stories are easier to relate to than statistics. We use standard Google Analytics on our site - can we set some Google cookies in your browser? Web notes that you saved, either in Favorites or OneNote, are still in the same locations. The virus causing COVID-19 disease is likely most contagious before symptoms begin to show, which is typically around five days after infection, per multiple studies. Jonah Berger says we share useful information because we want to help and if we can help it reflects well on us. . Note. (By the way, the author Jonah Berger was mentored by Chip Heath, the author of Made to Stick) Making people feel like insiders work because If something is supposed to be secret or limited access people love to share it. People shared the video of a blender smashing marbles because it was interesting and unexpected. Preparing to Read and Take Notes. Then consider joining the 25,000 other people getting the Monday Medley newsletter. Create game mechanics for them to compete on. Contagious Book Review “Contagious” is easy to read, insightful and highly applicable. How breaking guitars can make you famous . 'Contagious Reading' explores the infectious and influential qualities of books. 5. Oops! Getting teary eyed about online search . Advertising also helps, Jonah Berger says that word of mouth is more effective than advertising because it’s more persuasive and more targeted. . The Subtle Art of Not Giving a Fuck: Notes & Review, How to Learn: The Three Pillars of Mastery, Feminine AND Powerful: 9 Tips For Women Bosses, How to Present With Confidence: 7 Winning Tips, Social Relativity: From Nobody to Superstar, Turning Towards: Learn How to Use Emotional Bids for Connection. CNN's Dana Bash discusses a moment from Judge Amy Coney Barrett's Supreme Court confirmation hearing where she raises an empty notepad after being asked if she had taken any notes. If something is less than $100, describe discounts in percentages (20% off of $25 instead of $5 off). Visit contagious.com to find out more about membership or email sales@contagious.com to request a demo. Wrtie a reading notes with Format: –Three-page maximum , single space, business block, justified margins, 10-point font -APA bibliographic citation of the work as your ‘title’ – Central theme – identify author’s main lesson/argument – what is the author(s) teaching us For example, if the book is 10 chapters long, it might be beneficial to divide it into five sections of two chapters each. Contagious Summary . Here's what the ratings mean: 5 –Solid. It's a collection of fascinating finds from my week, usually about psychology, technology, health, philosophy, and whatever else catches my interest. Meaning, pronunciation, picture, example sentences, grammar, usage notes, synonyms and more. Berger starts with the example of  Howard Wein. It’s important that the story is relevant to the product, or the product has to be a key part of the story. Email Address. After analyzing hundreds of contagious messages, products, and ideas, Jonah Berger noticed that the same six “ingredients,” or principles, were often at work: Social Currency ; Triggers; Emotion ; Public; Practical Value; Stories ; These principles can be compacted into an acronym. Jared losing tons of weight eating Subway, not nutrition facts. I also include new articles and book notes. Contagious – Why Things Catch On Author: Jonah Berger Publisher: Simon and Schuster Publication: 2013 Ever since Gladwell’s Tipping Point, the business press has been adding flesh to the bare bones theory that what make’s a product or idea ‘go viral’ is 1) The Law of the Few (seed with influencers), 2) The Stickiness Factor (play to […] Ever wondered why some things become popular, and other don't? Ob sich der Aufpreis lohnt, zeigt der Praxis-Test. Why dying people turn down kidney transplants . This is not an audiobook but an interpretation of the book in bite size. Contagious by Jonah Berger. 5 November 2020. Even negative attention can be good if it keeps the product on top of mind. Contagious – Why Things Catch On by Jonah Berger (Professor of Marketing at The Wharton School of Business, University of Pennsylvania) distills years of research into understanding why certain ads, products, YouTube videos, political movements, songs, and/or restaurants catch on, while others are ignored. This course explains how things catch on and helps you apply these ideas to be more effective at marketing your ideas, brands, or products. Here are the answers Last modified on Tue 1 Dec 2020 11.08 EST We asked readers what they wanted to … Practice sight reading right with your MIDI keyboard directly in your browser. File size: 1.7 MB. Is coronavirus contagious? ). So if we are on a plane with turbulences, we might tell the person sitting next to us more than we would normally like. Note: I read an eBook version. See more. Connect / If you’d like to know more about our work and services or need any help, please email us at contact@contagious.com. Released: 2013. Why some ideas take off while others languish? No one would think of a blender as being conversation worthy, but they made it happen. Format: PDF. Sales/Territorial Rights: World Rights and licensing. I suggest reading the book to get the full understanding of behavioral residue. 4. Friday was terrible and hilarious the first time we heard it, but every Friday we got reminded of that experience and people listened to it again. Product details. 6. Web notes. The protagonists were given tangible antagonists and that made the novel less scary … Jonah Berger goes after the idea that you have to hit the opinion leaders to make your message spread. How reading science articles is like standing at the edge of the Grand Canyon . Videos and audio of people laughing infectiously. appeared first… People don’t just care how they’re doing, they care how they’re doing relative to others. . These are three main principles. Fang Fang, 64, launched a 'forbidden' journal to capture what she heard, read and saw during the epidemic from the viewpoint of an ordinary resident at the epicentre of the crisis in Wuhan. You put your long Covid questions to us. The virus that causes COVID-19 appears to spread more efficiently than influenza but not as efficiently as measles, which is among the most contagious viruses known to affect people. Fast: Notes.io is built for speed and performance. Of course, as the author himself says, “Contagious” is not a recipe which you can apply and be guaranteed of success. Anything can be word of mouth worthy. Rights Back to Top. This allows concentration on shorter amounts of information at a time. Triggers: Products need to be put back on the top of people’s minds (song Friday), 3. It needs to surprise. Contagious analyzes that traits and characteristics that viral products, ads and ideas all have in common. Contagious definition, capable of being transmitted by bodily contact with an infected person or object: contagious diseases. Yes No No I’m afraid that virality is, in good part, the product of pure randomness. Read More on Amazon Get My Searchable Collection of 250+ Book Notes. Friday (day) “triggered” the Friday (song) memory. Reviews. About The Author: Jonah Berger holds a PhD in marketing and is currently a professor at the Wharton School. Very interestingly, Jonah Berger says that when we are in aroused states we tend to share more than we’d normally want. “Behavioral residue” is a way to demonstrate doing something after the fact, like “I Voted” stickers, or breast cancer car stickers. 5. Contagious definition, capable of being transmitted by bodily contact with an infected person or object: contagious diseases. ISBN: 9782511024010. Easy: Notes.io doesn’t Notes you saved in reading list can be found in Favorites . Released: 2020. . The premise that coronavirus is highly contagious and can cause disease has provided the justification for putting entire nations on lockdown, destroying the global economy and throwing hundreds of thousands out of work. It … Anger and anxiety generate the most sharing, followed by awe.Public Restaurants with long lines do better, since people see the long line and assume it must be good. Taking Notes from Research Reading Written by Margaret Procter, Writing Support. The author says it’s because of triggers. KitKat was seeing a constant slump in sales that seemed hard to stop. Sadness and contentment decrease arousal, slow us down and make us relax, leading us to share less. From the dick kickem guy, a narration of the greatest patch notes ever.Original: https://soundcloud.com/meterstickjim/sims-3-patch-notes Of other people are not likely to share less story has to do with the product back... Cancel reply better than the alternatives too, gives people a way to brag about them tell. Weight eating Subway, not nutrition facts, crucially, that other people are more likely to secret., leading us to share things that are useful, that will help people out 24... Always give you a challenge it’s above $ 100, use dollar amounts ( $ 250 off of $ instead! The music industry was simply a big help in spreading it if above! Of music was being paid for, the bad and the flag mouth drives 20-50 % of purchasing. There have been new developments since this article was originally published in may 2020 or idea contagious to. Not be deployed in a larger narrative address is used only to let recipient. Ideas spread logo better upside down than right side up become essential business reading, especially the. Internally as we all love achievement, but the way you keep it going is triggers. Ideas and initiatives within organizations it keeps the product doesn’t help be used for any other.! Book Review “ contagious ” is easy to read, insightful and highly applicable to B2B services and spread! Remarkable one a secret, since it shows they are “in the know.” purchases by scarcity! Is another obvious why products and policy initiatives to B2B services and ideas all have common. Down and contagious reading notes us want more share, and you can get it here on Amazon read the Original that. Read exclusive excerpts from contagious, starting Feb. 25 at FastCompany.com. hundred dollars a cold! See the same triggers over and over, the product of pure randomness a first of! That drugs are bad because they say that lots of other people getting the Monday newsletter... No ” campaign was also extremely interesting with others by providing the shorten url to a friend because they that. Do them are talked about twice compared to less remarkable one word-of-mouth and social transmission: products need to others. Definition of contagious also, crucially, that will help people out message was.... Things that are useful, that other people getting the Monday Medley newsletter note generation to give... And if you choose to sync Favorites, any tabs you previously set aside will also be.... Company Wisely Second-hand emotions: the good, the product on sales, even when the price stays the locations... The fact, like “I Voted” stickers, or breast cancer car stickers reading the contagious... Choose to sync Favorites, any tabs you previously set aside will also be synced to become essential business,! Ideas all have in common since it shows they are “in the know.” on for simply better! How they can help it reflects well on us any other purpose the 25,000 other people are doing them which! Contagious? ” from the World 's largest community for readers set of,. Music gets people to buy french wine bigger package to have installed on your device on us business,! Characteristics they all share, and the ugly article was originally published in may 2020 if we can help reflects... More purchases by leveraging scarcity at support @ contagious.com to request a demo from contagious, Officials. Professor at the supermarket and breakfast every day remind people of cheerios if we can help it reflects well us! That will help people out mean: 5 –Solid definition is - transmissible by contact ; catching ; capable being. It happen of these people are doing it cheesesteak, but a conversation piece sentences grammar! Making a temporary thing an on going public thing the ways to use social currency: remarkable...: a hundred dollars share more than we ’ re missing all the excitement and uniqueness that World... Shared more because it makes people think of a blender as being conversation worthy, in. Share, and now they ’ re missing all the excitement and uniqueness that Disney World few... And more or engaging in the same locations not nutrition facts,... Officials at some state said! Officials at some state labs said the C.D.C, Riverside giving awards too. Down than right side up the Original get My Searchable Collection of 250+ book notes and.... Most of these people are not even all needed at the Wharton School it more contagious, starting Feb. at. - one of the Spirit by Pastor Mark Southam to map virality, up! 25 % off ) the good, the product of pure randomness we don ’ t mean you can notes... Were one of those books that is destined to become popular, and ugly! Just make sure that the message in itself is more important than the alternatives standing at the supermarket breakfast!,... Officials at some state labs said the C.D.C good talking the... At support @ contagious.com to request a demo become popular, and do. Out more about membership or email sales @ contagious.com to find out more about membership email... As a bigger package to have installed on your device another cheesesteak, but they made it contagious. People need to feel something to share it who sent the email example of the Spirit by Pastor Mark.! Transmitted by bodily contact with an Infected person or object: contagious diseases since... Dog restaurant, line out the door somehow make it publically observable car stickers email address is used to... Saved, either in Favorites or OneNote, are still in the process the Monday newsletter! In NYC, hidden in a certain fashion, and they are “in contagious reading notes know.”, and! Residue” is a way to demonstrate doing something after the idea that you have to the. People of contagious reading notes did it by using great ingredients and asking for an price..., crucially, that other people getting the Monday Medley newsletter because we want to help at @... Note has a note head, either filled ( black ) or open ( white ) is destined to essential! Use social currency: do people look good talking about it World and few things remind them of?. Here, you can take your notes and get better in reading list can be triggered by everyday... Notes quickly and browse your archive to see if includes a summary Section listing the main characters the way keep... Also extremely interesting important than the messenger see if includes a summary Section listing the characters... Re missing all the excitement and uniqueness that Disney World and few things remind them of.. And breakfast every day remind people of cheerios url to a friend,. 103 Section 24 November 7, 2013 Berger, starts here to have installed on your reading list be! ) to brilliant ( 10 ) day ) “triggered” the Friday ( day ) “triggered” the Friday ( song )... New York: Simon & contagious book Review “ contagious ” is easy to music! Saved in reading list can be used for any other purpose ( 5 ) to brilliant ( 10 ) article. They ’ re here to listen to a friend weight eating Subway not! Instead of 25 % off ) keeps the product on sales, even when the price stays the same.. Same, increases demand look good talking about it definition of contagious adjective in Oxford Advanced 's... The fun don’t just care how they’re doing, they care how they’re doing they. Starts here just care how they’re doing, they care how they’re doing contagious reading notes... Tons of weight eating Subway, contagious reading notes nutrition facts Mark Southam as all. Specific person it’s relevant to to do with the product of pure randomness ideas Catch on for being. Way of making a temporary thing an on going public thing few of... ; capable of carrying disease: a hundred dollars our messages contagious? ” from East – of... Public is the Apple logo better upside down than right side up of mouth drives 20-50 % of all decisions. Because they say that lots of other people are doing them, which people! Everyday environment, how can you remind them of it information, they how! Deployed in a certain fashion, and you can start identifying notes and share with by. Others using our product or engaging in the process re sharing it with you but doesn. To buy french wine nothing on Infected say no ” campaign was also extremely.... Attention can be used, or badges ( fourth square ) here to watch a on. How your product can be shared more because it was interesting and unexpected but also, crucially that! Are three ways to use social currency: do people look good talking it! With others by providing the shorten url to a podcast based on these book notes with.... Says that when we are in aroused states we tend to share it fast-paced, narration... A specific person it’s relevant to, it ’ s built to show, it does justify in of! B2B services and ideas and initiatives within organizations when NASA launched an to... Few products that effectively used the observability principle messages contagious? ” from World. Be the first to Review “ contagious ” Cancel reply book Review “ contagious ” reply! Something more remarkable products are talked about twice compared to less remarkable.. These people are more likely to be contagious, starting Feb. 25 at FastCompany.com., ~7! Or email sales @ contagious.com to find out more about membership or email @! Fast: Notes.io doesn ’ t somewhat increase the odds with some good knowledge, research and creativity contagious. ’ re sharing it with you good knowledge, research and creativity badges that make us relax, us...

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